Blue Appeal is built on the idea that design should serve a real purpose and make sense for the individual. Whether that is a sense of belonging, and optimized function or an aesthetic enhancement, it should be there for a reason.
With this idea as the core, Blue Appeal is challenging traditional perspectives while striving to present the vision in a Nordic eye and through the utmost simplistic lens, and with a sustainable process.
In everything we do and each design we make, we always search for the most sustainable process - and this is very important to us. We don´t want to create design for tomorrow, we want to be part of the design journey for future generations to come.
Join us on this journey!